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• OMI launches engaging and innovative outdoor promotions for Shoppers Stop

  NEW DELHI: Keeping its enduring promise of coming up with bundle of discount during every season end, Shoppers Stop has once again flaunted its end-of-season sale using outdoor media effectively. The leading fashion and lifestyle retail chain has launched an innovative and engaging outdoor campaign ...

  Friday, 17 February 2012 09:00 (IST)

   

• International: EYE commits to transforming Brisbane airport media

  SYDNEY: Out-of-Home media operator EYE, a TEN Network Holdings Company, has announced the next phase of its transformation of airport media through the complete reinvention of the advertising media offering for Brisbane airport. Brisbane airport has been a high growth and critical part of Eye's ...

  Friday, 17 February 2012 09:00 (IST)

   

• Motorola RAZR branding differentiated successfully amid airport clutter

  JOHANNESBURG: The Motorola RAZR phone's outdoor advertising campaign at OR Tambo International Airport in Johannesburg proved that cleverly executed ads can stand out amid significant clutter. Lyn Jones, marketing manager, Continental Outdoor, said, "Airports are perfect sites for large-scale billboard ...

  Friday, 17 February 2012 09:00 (IST)

   

• Hubli Electricity Supply Company Limited invites bids for hoardings

  HUBLI: The Hubli Electricity Supply Company Limited (HESCOM) has invited bids through the e-tendering process for installation, commissioning and maintenance of hoardings at specified locations in HESCOM jurisdiction. The contract will be awarded for a period of two years. The earnest money deposit ...

  Friday, 17 February 2012 09:00 (IST)

   

• BMTC offers ad-rights on more than 20,000 sq. ft at multiple locations

  BANGALORE: The Bangalore Metropolitan Transport Corporation (BMTC) has invited offers from interested parties through the e-procurement platform for licensing out advertisement display rights on hoardings and other displays at bus terminals in Kengeri, Shanthinagar and Kempegowda bus stations through ...

  Thursday, 16 February 2012 09:00 (IST)

   

• TNSTC offers composite ad-rights on a large number of buses

  MADURAI: The Tamil Nadu State Transport Corporation (VPM) Limited, (TNSTC), has invited bids under the 'two-packet' system for licensing out advertisement display rights for on various buses of Madurai, Dindigul and Virudhunagar regions. The contract will be awarded for 11 months. The earnest money ...

  Thursday, 16 February 2012 09:00 (IST)

   

• Broadview Mediacom 'dives deep' in the outdoors to promote FIAT Linea & Punto 2012

  NEW DELHI: The automobile major, FIAT India Automobiles Ltd., has recently rolled out a pan India OOH campaign, planned and executed by the leading OOH Agency – Broadview Mediacom, and featuring the relaunched models in their stable – FIAT Linea and FIAT Punto. A few significant upgrades include – ...

  Thursday, 16 February 2012 09:00 (IST)

   

• Eastern Railway offers ad-rights on gantries at Howrah station

  HOWRAH: Eastern Railway has invited quotations from reputed firms, advertising agencies and corporate houses for awarding ad-rights for display of advertisements on two gantries in the circulating area of the Howrah station on a ‘first-come-first-serve’ basis. The reserve price for six months has ...

  Thursday, 16 February 2012 09:00 (IST)

   

• District welfare officer, backward classes welfare, Nadia invites bids for hoardings

  NADIA: The district welfare officer, backward classes welfare, Nadia, West Bengal has invited sealed tenders from interested parties for erection and installation of advertising hoardings for publicity campaign of various educational and other schemes run by the backward classes welfare department ...

  Thursday, 16 February 2012 09:00 (IST)

   

• International: BBC America enjoys viral spread of NYC outdoor ads

  NEW YORK: BBC America is getting social media mileage out of a new outdoor advertising campaign it's launched in the New York City area. Billboards and commuter transit ads that invoke franchises and stars like 'Doctor Who' and Gordon Ramsay, using the irreverent tone the channel has adopted as ...

  Thursday, 16 February 2012 09:00 (IST)

   

• SE Rail offers 3-yr ad rights in Tatanagar and Chakradharpur stations

  CHAKRADHARPUR: South Eastern Railway, Chakradharpur has invited sealed tenders under the ‘two-packet’ system for the awarding sole advertisement rights at Tatanagar and Chakradharpur stations of the Chakradharpur division. The contract will be awarded for a period of three years. The earnest money deposits ...

  Tuesday, 14 February 2012 09:00 (IST)

   

• SETC Tamil Nadu offers ad-rights on buses

  CHENNAI: The State Express Transport Corporation (SETC) Tamilnadu Limited has invited bids offering advertisement display rights on the rear side panel boards, passenger view glasses (one side view) in vacant spaces, below roof tops and above the windows on both sides of various buses operated by ...

  Tuesday, 14 February 2012 09:00 (IST)

   

• International: Aker Solutions unveils 12-month campaign at Aberdeen Airport with JCDecaux Airport

  ABERDEEN: Oil services group Aker Solutions has taken a long-term holding on the Aberdeen Airport welcome site, in a 12-month campaign booked with JCDecaux Airport. The site will now form part of the company's 'My New Colleague' campaign, carrying a different creatives on each side to target the ...

  Tuesday, 14 February 2012 09:00 (IST)

   

• Oil India Limited offers empanelment opportunity

  NOIDA: Oil India Limited (OIL), Noida has invited sealed quotations from interested parties for empanelment. The empanelled parties will be responsible for handling its communication needs for its corporate office at OIL house, plot-19, sector-16A, Noida on an “as-and-when” required basis. The duration ...

  Tuesday, 14 February 2012 09:00 (IST)

   

• Converge Communications appoints Mohan Thapa as associate vice president, OOH vertical

  NEW DELHI: Converge Communications, a specialist in OOH advertising has appointed Mohan Thapa as the associate vice president for its OOH vertical. A veteran with a prolific career and achievements, Thapa moves to Converge Communications from Videocon Telecommunications Ltd., where he was head - marketing ...

  Tuesday, 14 February 2012 09:00 (IST)

   

• Broadview Mediacom builds premium outdoor showcase for the 11th edition of Teacher's Achievement Awards

  NEW DELHI: The iconic Teacher's Achievement Awards, promoted by global spirits major Beam Global Spirits & Wine, has turned all of eleven in India. To mark the special occasion and to usher in the big event, the company has taken the outdoor route, having vested the campaign roll out duties with ...

  Monday, 13 February 2012 09:00 (IST)

   

• International: SAB Miller floats record 72' inflatable billboard

  SANTA MONICA: A massive amphibious inflatable billboard is being towed by a boat in Panama Bay for Atlas, the most popular beer in Panama. The "El Sabor Por Mi Gente" campaign appears on the water amongst the commercial and residential skyscrapers and beaches of Panama City. Cerveceria Nacional teamed ...

  Monday, 13 February 2012 09:00 (IST)

   

• AAI offers 3-yr composite ad-rights on 415 baggage trolleys at Tiruchirappalli airport

  TIRUCHIRAPPALLI: The Airports Authority of India (AAI) has invited bids from reputed firms offering advertisement rights on approximately 415 baggage trolleys in the New Integrated Terminal Building (NITB) at Tiruchirappalli airport along with retrieval and naintenance. The contract will be awarded ...

  Monday, 13 February 2012 09:00 (IST)

   

• Graffiti gives Just Letting a new lease with branded vehicles

  PORT ELIZABETH: Vehicle branding and transit media specialists, Graffiti, recently gave Just Letting, a division of the Just Property Group, a fresh new look by branding the vehicles driven by rental agents and franchise owners with a bold, bright new brand image. The branded vehicles form part of ...

  Monday, 13 February 2012 09:00 (IST)

   

• Central Ground Water Board, Guwahati invites bids for hoardings

  GUWAHATI: The Central Ground Water Board (CGWB), North Eastern region, Guwahati has invited tenders from reputed parties for installation of hoardings to create mass awareness in tribal areas for a period of one year. As per the tender document, one hoarding each in Guwahati, Dimapur, Kohima, ...

  Monday, 13 February 2012 09:00 (IST)