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| On Record |  Debarpita Banerjee, vice president marketing, NGC Network India and FOX International Channels talks about OOH advertising et al..
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| Innovation |  Mach Media Solutions & Service (MMSS) was started in June 2008 with an objective of providing innovative technology...
Read More... | |  | | | | Tuesday, 3 April 2012  |  | BBMP offers BOT opportunity through pole kiosks | | | The Bruhat Bangalore Mahanagara Palike (BBMP) has floated a request for proposal in ‘two-cover’ system through e-tendering for erection and maintenance of pole kiosks on electric poles in lieu of commercial advertisement rights on BOT basis through nine packages for a period of three years. The earnest money deposit (EMD) required for each package is Rs. 2 lakh. | |  | | Gwalior civic body offers 3-yr bulk ad-rights on pole kiosks | | | Nagar Palik Nigam, Gwalior (MP) has invited sealed tenders from interested parties for awarding advertising rights on kiosks on street light poles on various road dividers in the city. The contract will be awarded for a period of three years. Tenders can be submitted up to April 7, 2012. | |  | | | | COMFED, Patna to empanel advertising agencies | | | Bihar State Milk Co-operative Federation Ltd., Patna (COMFED) has invited applications from reputed advertising agencies for empanelment for undertaking advertising and media publicity, including outdoor activities. The last date of submitting applications is April 10, 2012. | | | Nagar Parishad, Chittorgarh to auction ad-rights on hoardings and kiosks | | | The office of the Nagar Parishad, Chittorgarh (Rajasthan) will arrange a public auction on April 10, 2012 for display of advertisements on hoardings and kiosks at various locations in its premises for a period of one year. The earnest money deposit (EMD) required for hoardings and kiosks are Rs. 35,000 and Rs. 25,000 respectively. | |  | | | Case Studies |
OOH Media flexicasts an insurance product in three different languages - Hindi, Bengali & Tamil, generating high brand recall...
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Guest Column
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Sanjeev Gupta, managing director, Global Advertisers, believes the Indian OOH industry has reached an inflexion point...
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Keep track of executive movements across the industry in this section.
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