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| On Record |  Debarpita Banerjee, vice president marketing, NGC Network India and FOX International Channels talks about OOH advertising et al..
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| Innovation |  Mach Media Solutions & Service (MMSS) was started in June 2008 with an objective of providing innovative technology...
Read More... | |  | | | | Friday, 16 March 2012  |  | BEST offers ad-rights on ordinary single and double decker buses | | | Brihan Mumbai Electric Supply & Transport Undertaking has invited bids from reputed advertising agencies for awarding sole advertisement rights on the undertaking’s ordinary single and double decker buses. The earnest money deposit (EMD) required for this tender is Rs. 75 lakh. | |  | | |  | |  Graffiti hatches a fresh new look for Nulaid | | | Vehicle branding and transit media specialist Graffiti recently found itself in close quarters with couple of quirky egg characters! As part of a large scale communications campaign aimed at providing Nulaid with an updated market positioning, Graffiti was charged with branding the egg enterprise's vehicles with a modern, tongue-in-cheek new look. | | | Central Rail offers bulk ad-rights at Dadar Tilak Bridge station | | | Central Railway has invited sealed tenders from advertising agencies and other interested parties for awarding bulk ad rights on existing and vacant sites at Dadar Tilak Bridge station through hoardings, glow signs and display boards for a period of three years. The earnest money deposit (EMD) required is Rs. 6,90,300. | | | | | JDA, Jaipur offers advertisement opportunity on water screen | | | The Jaipur Development Authority (JDA) has invited offers from reputed companies and institutions for display of advertisements on the water screen of the musical fountain situated at a prime location in Jaipur. The offers can be submitted up to March 26, 2012. | |  | | | Case Studies |
OOH Media flexicasts an insurance product in three different languages - Hindi, Bengali & Tamil, generating high brand recall...
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Guest Column
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Sanjeev Gupta, managing director, Global Advertisers, believes the Indian OOH industry has reached an inflexion point...
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Keep track of executive movements across the industry in this section.
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